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Art Jacoby's Monthly Newsletters

Newsletter Library - July 2007

You may not recognize him at first glance, but he’s the CEO others can only dream of becoming. He leads an internationally-acclaimed business that has been operating for more than forty years. In his industry, judged by the critical eyes of knowledgeable peers, nobody else comes close. In 1963, his wife-to-be arrived at the church for their wedding in a car owned by James Cagney – and really, who can compete with that?

A visionary with a showman’s instincts, he knows how to win over a crowd. His quick smile and generous heart, combined with an insatiable appetite for excellence, make for an unstoppable industry leader. You want him to win because he wins you over.

He has recruited and retained a world-class team that is cohesive and complementary. Turnover has been low over the entirety of his enterprise.

The Company’s products and services are remarkably unchanged over four decades, yet he’s had the foresight to forge alliances with other international-caliber companies in pursuit of a broader market – a strategy that worked like a charm.

Premium pricing has been no obstacle to his ability to attract millions of customers, or to retain them – his clientele have been described as “cult like” for more than thirty years. Revenues and earnings have been climbing for years and are currently hovering somewhere in the upper stratosphere. Revenue per employee is simply off the charts. The Company, meanwhile, spends a great deal of time ON the charts.

We can learn a lot from Paddy Moloney and his band, The Chieftains, who have almost single-handedly popularized traditional Irish music.

JACOBY drives profitable growth in niche leading companies.

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Jacoby Business Consulting
2304 Frederick Road, Catonsville, MD 21228
Voice 410.744.3900 Fax 410.747.7850